RE: 31 Content Curation Best Practices for Technology Content Publishers

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This is awesome information, @blockurator. It is particularly relevant to me in my day job, where I am responsible for the company blog and social media. We create all original content. This has me thinking, though. I like the idea of bringing in other voices and insights.

One thing I don’t think I saw addressed was how much of a curated article you would want to include in a curated piece. I’m assuming that once you receive permission, you would want to intersperse excerpts with some commentary, and you wouldn’t reprint the original work in it’s entirety. Especially, of course, if you’re putting together a piece combining views from two or three different sources.

I like long content. I’ve become something of an expert at breaking it up with images, sub-heads, bullets and quotes. I think of it as an art. And I do like to check bounce rates and time on the page in Google analytics. It’s really fun to see the traffic and engagement on our site going up!



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(Edited)

Hey, great @jayna. You're in a worthy occupation!

One thing I don’t think I saw addressed was how much of a curated article you would want to include in a curated piece. I’m assuming that once you receive permission, you would want to intersperse excerpts with some commentary, and you wouldn’t reprint the original work in it’s entirety. Especially, of course, if you’re putting together a piece combining views from two or three different sources.

Good point. No, you wouldn't want to use the entire article for a source. How much depends on the article. If it's a really long article with several graphic pieces, you can get away with using more. If it's a short article, I wouldn't take more than a paragraph, or maybe even a sentence. You have to strike a balance between making your audience happy and feeding them useful content and respecting the moral rights to the work of the owner from whom you're borrowing. That's a very tricky thing.

And, of course, it is most certainly an art form to break up your long-form content with images, subheads, bullets, and the other elements of a good page. You're thinking along the right track!

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