There have been over 100 million users sign up within less than a week to Threads.

In the app store it shows that it has over 50 million downloads.

Threads is still a long way off from catching up to Twitter in terms of downloads and daily users but already there are tens of millions who have flocked to the platform.

Is it really a huge surprise?

Some say they've never seen anything like it while others are still trying to figure out how to use it and what the purpose might be, do we need yet another social media platform to be using regularly? Will one or several be dropped to make room for this one? Is there a limited number of platforms that people can incorporate into their daily lives on a regular basis?

Today it is estimated that over 60% of the world's population uses social media and most of us have more than one platform that we use regularly.

say hello to another microblogging app

There might be some limitations in functions for right now but that hasn't stopped a significant amount of interest being generated for the platform. Gaining followers faster than ChatGPT did is fairly impressive. So far it seems easy to use and the integration with Instagram no doubt helped with that marketing and driving users over to the platform as soon as they saw that so many others were doing the same and setting up their own accounts. Will it last? Is traffic to Twitter doomed now?

pics:
pixabay
sources:
https://www.theguardian.com/technology/2023/jul/06/we-tried-threads-metas-new-twitter-rival-heres-what-happened